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As social media changes, its main goals remain connection, communication, and community. According to Sprout Social, 57% of consumers follow a brand’s social page to learn about new products or services. Brands should post engaging content that fosters connection and community, not just promotions.
This is where social media management comes in. Also known as social media marketing management, it involves planning, creating, and posting content on social platforms. It includes regular audits and audience research to ensure the content is relevant.
At Atalia Marketing, we manage our clients’ social media accounts with a comprehensive approach. We combine organic and paid strategies to achieve the best and most profitable results.
Business owners and marketers know social media is key to any digital strategy, often starting when a business or brand launches.
However, diving into social media marketing reveals many elements you need to navigate and implement to succeed on these platforms.
Managing social media for small businesses means creating a strategy, posting and scheduling content, responding to comments, engaging with users, and setting up ads.
It requires its own budget, tools, and a team of specialists!
Balancing all these parts is what social media management is about.
Many businesses can’t afford the resources to handle full-scope Facebook or LinkedIn management in-house. The extra costs for YouTube or Pinterest management are often out of reach. Managing each platform takes more bandwidth than many businesses have.
With over 1 billion daily active users, Facebook offers a wide reach, making it ideal for both small businesses and large corporations. Its strengths lie in low-cost marketing, precise targeting, and organic engagement. Our Facebook management services include strategy recommendations, content creation, comment monitoring, and paid advertising to help you make the most of these benefits.
LinkedIn is a powerful platform for B2B companies to connect with executives and decision-makers. Our LinkedIn management services use the platform's native tools to generate leads and enhance your brand's credibility. We help you showcase thought leadership, outshine competitors, and build market trust.
Engage in meaningful conversations, promote your company's values, and build an online community on Twitter. This platform is great for expanding your reach and establishing your brand's personality. Our Twitter management experts help you create a cohesive, channel-specific strategy, whether you need social media management for a large enterprise or a small business.
One-third of Instagram's 1 billion monthly active users have bought a product through the app. Our Instagram management services help you leverage this platform to meet your sales goals. We handle everything from gallery posts and stories to ads, optimizing both disappearing and user-generated content to boost your brand's presence.
YouTube is known for its commercial success and ability to provide relevant video content. Our YouTube management services incorporate SEO best practices to make your channel more discoverable. We handle everything from researching title tags and descriptions to ensuring your video uploads reach the right audience.
Boost your eCommerce success by sharing your product catalog on Pinterest. Our team strategically posts, optimizes, and positions your pins to improve add-to-cart and checkout rates. We also manage inbound engagement, such as comments and questions, to ensure your Pinterest presence is effective and responsive.
Social platforms let you connect with your audience and promote your products quickly. The right approach to increase your brand visibility and achieve your business goals is called social media marketing. Our social media management services involve market research, strategy building, consumer engagement, and campaign-based social media management.
Choose the strategy that keeps 63 percent of consumers clicking: paid social advertising! Leverage this trend with Atalia Marketing experts. We select the right platforms for your audience and create custom ads that appeal to them. Our ad campaigns align with your budget, turning clicks into purchases and maximizing your return on ad spend (ROAS).
Effective social media management includes brand management. From Facebook to Pinterest, Atalia Marketing plans, executes, and monitors both organic and paid brand campaigns on various platforms. Our custom solutions help you build a positive brand image, extend your reach, and increase sales and profits.
Forrester data shows that 80 percent of customers want to interact with brands on social media. To expand your market and grow your social following, rely on our sustainable growth strategy. Our Facebook, Twitter, and Instagram management services use an integrated approach that includes social media invite emails and website follower growth buttons.
Improve your site traffic and link visibility in social search results through proper social media optimization. Your dedicated social media manager will distribute links on your social profiles, increasing exposure and extending their lifespan. Social media management firms can help you leverage search engines indexing your relevant organic posts.
Research suggests that over 50 percent of consumers use social media to research products. Capture their attention with engaging posts crafted by Atalia Marketing’s content experts. We create organic social content that attracts interest and influences decisions among your followers, while our paid social content drives traffic and potential leads to your site.
Tailored service packages designed to deliver specific outcomes and results for your business goals.
Deep knowledge and proficiency in specialized areas, ensuring high-quality solutions and strategic insights.
Personalized support and guidance from dedicated professionals focused on understanding and meeting your unique needs.
Emphasis on delivering superior quality outcomes rather than merely increasing quantity, ensuring impactful and effective results.